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16 Oct

2018

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Subsonic logo and branding

06 February 2017
Subsonic
Bwaaapaapaapaapbrzzzzzzshhhhh

DJ Dazzy Def got back to me after I created the Blaze beach party logo for him.

This time he required a logo for a club night he was putting on. The brief was to be simple but effective, and reflecting a more electronic dance style of music. Basically it was a DnB night, hitting some freakishly looooooooow frequencies.

BRRRRRWOWOWOWOWOW!!

Upon further enquiry I discovered that it had to be blue because “that’s the colour of my girlfriend’s eyes”.

Who said that romance is dead? Not DJ Dazzy Def.

I came up with three different ideas, but concentrated on an elliptical shape, a clean font, and obviously a pair of loudspeaker icons was pretty much mandatory given the FSHZWEEEEERRRP-PNAG-PNAG-WEEPWEEPWEEP!!

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FIRST BUILD
07 SEP 2016

VERSION 2.0
08 MAR 2018

LAST UPDATE
17 MAR 2018

HAND CRAFTED
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MK13 | MEK | EGFC